ZTE Corporation, provider of telecommunication equipments and network solutions, has received the ‘Leone D’Oro per la Comunicazione’ (Golden Lion for Communications) award from the Fondazione Italia Cina. The Fondazione organises the ‘China Awards’ with the aim of recognizing Italian companies that operate in China as well as Chinese organisations that operate in Italy.
In the last two years, ZTE has increasingly invested and leveraged its communications strategy to increase business in Italy and internationalize the company through partnerships with key carriers and collaborations with qualified local and national consultancies. Fabio Di Marco, ZTE Italy marketing director said “We are extremely satisfied to have been awarded this prize because it rewards the efforts we have made in the last few years.” He added that they have invested many resources to develop their brand and acquire more visibility and awareness with both the carriers and the general public and the Leone D’Oro per la Comunicazione 2010 award testifies their success.